TNR Happenings April 8, 2019
Mr. Miyagi Seminar is on May 17th and 18th
If there is an invisible, hidden secret in our profession it’s thinking that all DCs produce similar clinical results. If only DCs had a batting average, you’d see it too! Continuing to practice in the disease model limits the clinical results you can produce with difficult cases. After all, what can you do in a handful of visits limited by seeing adults for pain and being completely insurance dependent? Miyagi gets you out of your comfort zone and keeps you out. Hearing TNR style, once-in-a-lifetime DCs talk about the type of cases they work with that produce stellar results is really what it’s all about. You may think you can substitute out of this world clinical abilities with selling and marketing. But you can’t because health is not an accepted concept in mainstream society, only disease treatment and prevention is. Your practice grows exponentially from the deep relationships you create with people who dared to jump ship when it came to the health and well being of their kids or themselves. While money is an important part of what we do, it’s an effect of being humanitarian and being able to produce clinical results where others can’t. Remember, it's an effect, not a cause.
Practice tip of the week
Now more than ever, with all the quick cures and instant solutions, you’ve got to keep that fire burning within. Picking and choosing TNR training events is never a good idea. You will avoid the ones you need the most. They are all in your best interest with no beginning and no end, similar to tongue and groove flooring. You’ve got to keep your purpose and passion burning or you will get worn down and begin to become a face-in-the-crowd DC. I just got off the phone with a member who had to endure a license credit snoozefest. (They brought some TNR podcasts with them and earbuds.) They were given free samples of marijuana lozenges (CBP oil) that are sweeping our profession. Oral pain relief is nothing new, from aspirin to Tylenol, etc. Physical therapy pain relief is nothing new. Potions of steroids and topical gels is nothing new. These temptations have always infected Chiropractic and are used by DCs who practice the rather outdated model of practice. They duplicate the efforts of other disease practitioners. There is no vision and no "healthier people create a healthier planet."
Pain relief is part of getting to wellness, but the 99% focus spent on it is exaggerated and is an illusion. Pain relief is emergency care, it’s not health. Over 90% of Medicare payouts for patients are spent in the last 6 months of life. Coincidence? What kind of PT would you give for anxiety? Would you give marijuana to a kid with PDD Spectrum Disorder? As the majority in our profession move towards socially accepted standards, a brave group within the profession holds their ground and keeps their identity. They put their efforts into what is best for the practice member even if the practice member doesn’t know what that is (disease care vs. health care.) Increasing the quality of practice members' lives is unique. There is no substitute for it. Increasing the resonation of your people is unique. They will do less stupid things like violence, crime, drugs, alcohol, etc. Pain relief doesn’t inspire and motivate that person to help others. Medicating people instead of developing their health potential is easy and convenient, but it can never produce health. Committing to developing health takes effort and the ability to stand alone when everyone else is looking for the quick and convenient solution. Lots of people alter their appearances to look different but being in TNR creates the best version of yourself. Looking different isn’t being different, it’s a cheap substitute.
From the mind of Miyagi
It’s so easy to let the day to day activities cool the burning passion of your love for Chiropractic and humanity. Being a warrior may go out of style in social order circles with its snake oil, adult pain relief, no kids, no difficult cases, and a handful of visits, but warriors exist even if you choose not to be one. Today DCs pretend that being a warrior has nothing to do with being a successful DC. It’s not necessary and, besides, who wants to put in all that work. Social media marketing, SEO, and Facebook likes are a substitute for following the warrior’s principles to success. There has been a decided turn away from being a warrior.
The warrior I'm talking about is not a person who hurts people. They are a man or woman of knowledge who is impeccable. They don’t waste personal power arguing with people who think warriorhood is quaint, outdated, or whimsical. They don’t answer questions that don’t have answers, like, "Why do I have to keep coming back?" They lead by example and attract strong practice members that have the personal power to break through the shackles of social opinion and expectations.
I get that most DCs are not inclined to choose the path of the warrior, but the exceptions are always thirsting for the pathway of the warrior: TNR training. Listen to the words of a very young person who dares to stand alone on the warrior’s path. For a grasshopper, he sure has his finger on the pulse of the warrior.
"Thank you for always believing in me, even when I haven’t believed in myself. It only took one 30 minute phone conversation last year to know I needed you in my corner. You have always seen through my bullshit and always brought the best out in me. I would not be the person, the humanitarian, that I am without you. Thanks to you, I will be able to serve every person at a higher level. There are so many people in this world who have been able to live their dreams because of your consciousness and effort. Thank you for answering the call of the warrior. I believe that many people are born with the potential to be warriors, but it is something, a path, they must choose for themselves and be trained by a master warrior. Your contributions to the Reservation and to humanity will have more lasting impact than you will ever know. Thank you for standing up for humanity! I am blessed that I get to call you family and hope that someday I can give to others what you have given to me and everyone in TNR! Thanks for always being yourself!"
DCME confidential
Question 1: A friend of the family who was an old teacher of mine wants to become a DCME. The hairs are standing up on the back of my neck. Is this a good fit?
Answer: You already know the answer to this one. The rule here, not the exception, is that they know you as a little boy or girl, not as a doctor. It’s their personal history. As you know, it’s so much easier working with people who don’t have an emotional attachment to you, such as your old teacher. As a quick example, imagine yourself listening to their homework with their 21-Day DCME Video Program. It's a little too personal because of your previous relationship with them.
Question 2: I have a 14-year old girl patient with super high levels of anxiety, she won’t get out of bed to go to school, she’s on 3 psychotropic drugs, and she has had shock therapy. Is it okay to insist on 6 months of care in her DCME package?
Answer: Absolutely. Many members are inching towards 6 months instead of the 3 months. Even if the symptoms change in 3 months, are they really healthy? Are you going to put them on wellness care? We have some members that are doing 1-year plans with high-level cases.
LHNC news
I will be meeting with Kenny Smoker and Dr. Megan on April 24th to discuss plans for this year’s celebration on August 8th to the 10th. As soon as I return, our LHNC fundraising efforts will kick into high gear. Don’t miss out on this year’s Boot Camp as it will be a tipping point for LHNC. Lots of kids and teens are expected to attend. I have the feeling that we will have a very large undertaking for our community project. Make your travel plans now.
21-Day DCME Video Program news
At the meeting on the Reservation on April 24, we are going to be talking about implementing the 21-Day DCME Video Program to at-risk teens and young adults. This will be a first for LHNC as well as TNR. The exact video program that is used to help DCMEs in your office will be the one that will continue to improve the third world statistics on the Reservation.
