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Who likes awkward conversation? (We don’t!)

You get your nth new patient, and what’s the problem? You guessed it, low back pain. Then you do your earnest job to educate them about how chronic the issue is, you teach them about the layers of injury, and the role of the nerve system…but they do something predictable and leave after a few…

To the dabblers and nibblers

So much of our day is invested in being entertained and keeping up with things on the web. We just can’t help ourselves and by the time you realize it, more time has passed by than you wanted. Every hour of every day, someone offers you free content. It’s hard not to respond to these…

You’re better than you think!!

One of the largest and most stubborn obstacles a DC can make is moving away from being a doctor for pain relief only. It is the move that literally liberates a DC, but it is also the scariest one to make. “Why is something that will help my practice so difficult?” Whether you’ve been in…

Failure is an option

Whether you’re a new graduate or a seasoned pro, failure is an option and you think you need to continually guard yourself against it. Here are some ways DCs think they are avoiding failure: Lowering expectations of economics. First-year associates average from $28,000-$31,000 and tons of DCs are not grossing $100,000 a year. Going along…

The unlikely leader of new patients

You see all the online ads and testimonials of DCs getting 30, 40, 50 or more new patients per month. But, what are they doing with all of these new patients? If you’re keeping them only for a few forced insurance visits, it’s so inefficient and wasteful. Allow me to introduce you to an unlikely…

Patients are not the enemy!!

Too many DCs plan their financials on what’s best for their office and not what’s best for their patients. It’s not your fault! Growing up under the shadow of the MD complex, which is built on the pillars of profit over people, it’s so natural to view patients as adversaries. It doesn’t even raise an…
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