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Patients are willing to put the work in…if you ask them!

To be a leader in your office requires firmness and a characteristic of not caving or giving in to people who tell you how it’s going to be. They will comment on the length of care, insurance coverage, your technique, why it seems like you do the same thing every time, why do you really…

Show me the money!

 Is that old piece of income-producing equipment you bought just taking up space in your office? Do the latest and best vitamins have dust on their covers? That decompression machine has been sent to college (huge cost!) and its return on investment comes at the expense of your Chiropractic. Do you limit your practice to,…

What kind of choice are you making?

 When I get to know a new coaching member of TNR, I immediately know their choice. Has patient care been replaced by the incessant, desperate search for low-quality, new patients to replace the rapidly departing ones? It isn’t their computer software, social media platform, technique, class rank, school attended, etc. that will determine their success.…

The lies we are told

Speaking of nonsense, let’s talk about another meme invented; the super spreader. There is no factual basis for this concept and yet it has been accepted. Non-symptomatic (healthy) people are called into the fray as the enemy. In the land of disease, health is indeed a disease. The lies we are told. Do people really…

Profiles in Courage

 I hear it almost every week: the sad story of a Chiropractor being betrayed or let down by a coach entrusted to help them. It’s more common than you might think. Today, we see so many substitutes and imitations for coaching. Some are cookie-cutter, online marketers, profit over people, and, of course, sales tactics. TNR…

Profiles in Courage

 It starts with what ostensibly seems to be no big deal: “Will you fill out a request by my insurance company for more info? I need it so I can be reimbursed for being sick.” “Will you write a note so I don’t have to wear a mask? It will only take you a few…