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Are you a one hit wonder DC?

You’re conducting a case history and you are really getting excited because this is a big case. This new patient has been to all kinds of doctors, received all kinds of diagnoses and treatment, but still hasn’t slept soundly for 9 years. His lack of sleep is ruining his life and he looks 10 years…

The Link Between Social Cause and Massive Growth

It feels like now more than ever, people of all ages base many of their decisions and actions on whether or not a greater good can come from that choice. We see it on social media when someone donates to a stranger’s GoFundMe page. We see it around the holiday season when someone digs into…

2018 = Your Personal Best

  You can do this!   Millennials and Gen X’s will not respond to the outdated model of Chiropractic any more than they are willing to use a mobile, shoebox-sized phone of the 90’s.   The New Year is always the time of reflection and introspection.  Have you ever considered that slaving away at an…

My Spouse Put Me in My Place for Christmas

  It was just another day at the office, where we just got done seeing more people in a morning than we used to see in a day, a little more than a year ago.  I was smiling ear to ear knowing full well that this is just the beginning of what is to still…

TRUST is at the center of your patient’s world.

  You’ve done your best with time-consuming social media marketing, and post everything from blogs, to vlogs, to funny Instagram memes. You’re a video guru, but you’re still lacking the views, clicks, and SEO that should be going along with them. The truth is, you’re spending time and money on these social media campaigns, but…

The Box Store Myth

The box store myth is present in all industries.Guitar Center and Best Buy have replaced neighborhood music stores, while shopping malls have replaced local boutiques. Box stores sure are convenient, wield unbeatable prices, and have quite the selection…but there’s something huge missing! We still shop at these more convenient stores, but the experience always leaves…